Don't Shoot The Messenger
Don't Shoot The Messenger is a podcast by Vicki Marinker, bringing you interesting conversations about careers in communications. Vicki talks with experts in PR, corporate communications, internal comms and more - discussing everything from starting a career in comms, to managing a full-scale corporate crisis. This is the podcast for you, if you want to get ahead in communications.
Don't Shoot The Messenger
Episode 9: Purpose - the link between corporate morality and customer/employee loyalty, with Ros Hunt
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Vicki Marinker/Ros Hunt
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Episode 9
In this episode of the Don't Shoot The Messenger podcast, I talk Ros Hunt who helps businesses define and communicate their core purpose and wider value to society.
We discuss:
⭐️ Why purpose is important to customers, employees and shareholders, particularly during a pandemic.
⭐️ How communications professionals need to be at the heart of this conversation.
⭐️ The fragile link between purpose and profit.
⭐️ The danger of being dressed as a snowman in a shopping centre.
I hope you enjoy this timely episode. Please have a listen, like and subscribe. You can get in touch with me on social media @thedstmpodcast.
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